economics Practical Magic

Swapping social media for ChatGPT for two months actually gives your memory and critical thinking a massive boost.

SSRN · March 17, 2026 · 6298139

Chinmay Powar

The Takeaway

While we often group all 'screen time' together as a distraction, this study shows that the active, dialogic nature of AI interaction acts as a cognitive workout. Participants who swapped passive scrolling for AI interaction saw measurable improvements in their ability to retain knowledge and focus on complex tasks.

From the abstract

Social media platforms have become the dominant mode of digital consumption among young adults aged 18–35, yet their cognitive consequences continue to generate scientific controversy. Concurrently, generative artificial intelligence (AI) tools—including ChatGPT, Claude, Gemini, and Perplexity—represent a qualitatively distinct mode of human-computer interaction <br> characterized by active, dialogic engagement with knowledge. No prior empirical study has examined the cognitive consequences of s